The European Court of Justice has ruled against Dyson in the company’s row over EU vacuum cleaner energy efficiency labels.
The British engineering group had claimed that its rival Bosch-Siemens had misled shoppers by exaggerating how efficient its vacuums are. It wanted its German rival to state that its tests were conducted in laboratory conditions which do not reflect real-life use.
Dyson, best known for its bagless vacuum cleaners, had argued that the energy labels were inaccurate because they did not reflect how the pores of a dust bag become clogged with use and so need more power to maintain the same suction.
Dyson appealed the case to the European Union’s top court after a Belgian court said that EU energy labelling laws do not allow extra information to be printed on the labels, which grade products on efficiency.
On Wednesday in Luxembourg, EU judges confirmed the Belgian decision and ruled that not including the test information did not constitute “a misleading omission”.
“No information relating to the conditions under which the energy efficiency of vacuum cleaners was measured may be added to the energy label,” the court said.
Dyson has mounted repeated legal challenges over the EU energy tests. Last year it won a significant victory when the ECJ re-opened a challenge to the testing regime that has been in place since 2014.
“The European energy label for vacuum cleaners misleads consumers about true in-home performance of a vacuum cleaner which is why Dyson brought a judicial review of the European Commission’s regulation," a Dyson spokesman said.
"It is disappointing that consumers will continue to be misled about the true performance of this product in the home, but Dyson continues to challenge the regulations through its judicial review”.
Sir James Dyson, the company’s founder, was a prominent Leave campaigner in the Brexit referendum.
Inaccurate reports that EU energy efficiency rules would mean vacuum cleaners losing suction have been branded a “euromyth” by Brussels, which faced criticism in Britain and Germany for the rules.Source